September 2nd, 2010 by Karolis
You’re running a non-profit organization. You recently had your developers create a beautiful and shiny new website, it is now launched and you’re psyched about having people visit your website and learn about your cause and the work you do. You’re ready to rock the boat but you have no idea what SEO means or who is this despot called PageRank and why does he determine where your website is found within the search results? We have good news for you: Google Grants is one step in the direction of helping people find your website based on keywords. The application approval period can be anywhere from couple weeks to 6 months. Once approved, Google Grants will donate $330 daily budget to be used on their AdWords platform to drive traffic to your website. Additionally, Google sends very useful guides that help any beginner quickly go from 0 to expert (of sorts) in understanding how advertising on Google works and how to maximize your campaigns’ effectiveness.
Interested in learning more about Google? Checkout their non-profit page where you can sign up for a monthly newsletter and get more information about ever-evolving set of tools that Google provides to non-profits.
Tags: resources for nonprofits, technology
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August 26th, 2010 by Karolis
A growing database of contacts and donors is great news for any non-profit. The challenging part is to effectively manage those donors and contacts without paying thousands of dollars for capabale CRM (customer relationship management) software. There is a variety of options, including Sage 50 Fundraising, Raiser’s Edge by Blackbaud and more recently Highrise by company called 37Signals from Chicago. The first two are very strong at providing comprehensive fundraising capabilities, the third is stronger on the CRM side, but all of them carry a hefty price tag. None of these offer both a powerful CRM and fundraising software in a single package.
We decided to look elsewhere and stumbled upon Salesforce Foundation. Salesforce as you may be familiar is currently the world’s premier CRM software provider that generously decided to donate 1% of their profits and time to help non-profits by donating 10 license of their CRM software specifically modified for the needs of non-profits, meaning capability to track fundraising. This is an amazing opportunity for non-profits to take advantage of the super-robust system that powers companies large and small around the world. Hold the suspense, there is but one downside. While Salesforce will not charge you a penny for their software (saving approximately $15,000 annually*), neither will they provide you with custom-tailored support that might be necessary to initially setup the system. While forums and community bulletins are neatly organized by Salesforce to facilitate knowledge sharing and tips among non-profits, it may be worthwhile to hire consultants to make an initial setup of the system and train the staff.
*Calculated at Salesforce Enterprise Edition that costs $125 per user, per month.
Tags: CRM, fundraising, resources for nonprofits, technology
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August 25th, 2010 by Karen Foley
Earlier this week we received this email from one of our young scholars who “lives” on the far south side of Chicago. Enrolled in our college access program, Jenetta is trying to finish her college applications. She wrote…
“My name is jenetta and i wanted to inform you that I’m struggling going through a lot all by myself. I dont stay with my mom so it’s very hard for me to make it downtown to the office with no bus fare. I’m saying i dont think i’ll be able to make it to the meeting tomorrow. is it possible that i can set a date with you and come to the office sometime this week coming up and catch up on everything i been workingon my essays i just need someone to read it and i have chosen my topfive selected schools so im getting there. I just need someone to work with me.”
Email grammar and youth aside, I keep hearing those words “I just need someone to work with me.” Jenetta received a bus pass and is getting the support she needs, but it got me thinking about all the Jenatta’s out there who live a day-to-day existence and what a program like ours can do to change lives.
This week I also heard from Michelle. In many ways, Michelle was like Jenetta. Her mother was just 16 when she was born. Michelle lost a leg to cancer at the age of 10. She moved frequently from one relative to another in searchof home. Finally, she moved out of her mother’s place and moved in with a friend. She joined our program in her junior year of high school. Today, she is a rising junior at the University of IL – Urbana. She writes that she loves her classes and life is good. Michelle’s life hasn’t been easy. In fact she took a year off after her sophomore year because her life was unsettled and she didn’t like the college she was attending. She spent part of that gap year working at Chicago Scholars where she led our efforts to reach more Latino students. Through her hard work, we just translated our parent manual into Spanish! We also helped her think through her next steps so she could return to college.
In her email, she wrote “ I just want to say to everyone involved, “WOW. This is fantastic!” I took a look at the glossary as well and I just have one recommendation, maybe add a word for “Scholar,” although I’m not sure exactly how it is translated into the handbook. This is really wonderful, The Chicago Scholars Foundation is really making bold steps as an organization. I am so proud have been part of this, and am overjoyed that I had the pleasure of working with all of you.”
If you ever wonder if working with a young person makes a difference, think about Michelle and Jenetta. Their stories tell you all you need to know.
Tags: college access, first generation students, low income
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August 19th, 2010 by Karolis
Non-profits who serve their constituents commonly require applications for their services to be submitted in writing or online. At Chicago Scholars we have an annual process where in the past we were receiving around 200 submissions for our college access and preparation program. In addition to the 5-page application document, applicants are required to submit transcripts, essays and recommendations from their teachers and counselors. The combined paper trail of this process requires at least one full-time staff member to dedicate about 2 months out of the year to transcribe demographic data, organize, archive and follow-up with incomplete applications. It’s a daunting and inefficient task that gets repeated every year. A big downside is the fact that this process can only be scaled up by having more people work in the file room and for most non-profits that can be a barring obstacle that, without hiring new staff, prevents expansion or prevents employees from performing other responsibilities. Once applications are collected we transition into a review and selection phase where a number volunteers and stakeholders make time, usually during the weekend, to attend application review session in our office and help us select applicants that will be invited to the interviews. It’s a big part of our program and we were used to take this process for granted. That is, until the fall of 2009.
At that time we decided to take the plunge and completely overhaul this process before our 2009-2010 application cycle, which begins in December. We have completed a thorough review of our options, including the following:
- Hire developers to build a custom application
- Buy an off-the-shelf application software
- Partner with an application provider such as CommonApplication or others
After contacting such powerhouses as CommonApplication and DePaul University, we realized that most organizations have a custom-built solution made in house by their IT department. How many non-profits have an IT department? We know we didn’t. Buying off-shelf was too expensive and did not provide us with enough flexibility, which would result in us having to effectively change our application process that has been perfected over the past 14 years. So our last resort was to hire developers who would build our custom application system. Using Elance.com we received a number of quotes, ranging from $800 to $5,000. Along the way we learned that this process would be time consuming and the final product would be a static application system with no customer support going forward, unless we would contract developers on a retainer.
Luckily while reading TechCrunch.com I discovered that for the TechCrunch50 contest, Wizehive application tool was used. Digging deeper I learned about Wizehive.com, a new startup based in Pennsylvania that provides online collaboration software at a very reasonable cost. Between the time I made the first contact with Wizehive and the time our beta version of the online application was live, it took no more than 30 days. To our pleasant surprise Wizehive was not only building an infrastructure that fulfilled our most-desired features, but provided a number of flexible and tailor-made changes to their system to support our specific applications needs. By December 15, 2009 Chicago Scholars application process has been overhauled and aside from reducing thousands of pages of paperwork and countless staff hours of sorting applications, we now have a very powerful, cloud-based application system that is hosted and maintained by Wizehive. We are proud to say that all of the following features have been adopted into our new online application system:
- Collecting applications online (including essay and photo uploading)
- Students’ ability to request letters of recommendations through our system
- Recommenders’ ability to upload recommendations online
- Distributed application review process that allowed us to invite our stakeholder and volunteers to review complete applications from the comfort of their home or office
- Ability to run on-demand reports an all applicants
- Mass-emailing feature to contact applicants with any reminders or changes
This move to online allowed Chicago Scholars to grow at a rapid pace during the first three quarters of 2010. During this time we had doubled the number of applicants from 200 to 400 for our regular application process. Additionally we’ve been able to cope with a fast moving process of launching a collaborative summer program with Chicago Public Schools, called Launch. During a 3 week timeframe we accepted additional 500 applications using our online application system. We are happy to have discovered a trusted partner who helped us succeed in tackling our transition from paper to online.
Tags: online application, resources for nonprofits, technology
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